Franca Manca
Web Design
Franca Manca
Franca Manca
Franca Manca
Overview
There's no better compliment than a national brand asking to use your work. Franco Manca has built its name on sourdough pizza done properly, and it knows exactly what good looks like. For our images to catch the eye of the brand team in London - without a brief, a pitch or an introduction - says everything about the standard we hold ourselves to on every job, however big or small.
Some clients you chase. Others find you. Our work with Franco Manca started at their Leeds restaurant, where we were filming a networking event. We did what we always do - captured the food, the people and the buzz of the room as honestly and beautifully as we could. A few weeks later, the phone rang. It was Franco Manca's head of brand at their London HQ, who'd seen the images and wanted to use them in their advertising.
Franca Manca
The Challenge
When work moves from social into advertising, the details matter. We worked with Franco Manca to get everything in order, including securing talent releases from the people featured, so the brand could use the images with total confidence. It's the unglamorous side of production, but it's the part that makes a supplier easy to work with - and easy to come back to.
Real people, real moments The images that landed weren't staged product shots. They were real people enjoying real food in a real Franco Manca restaurant. That's the kind of content that connects, because it shows what the brand actually feels like on a busy night, not just what's on the plate.
Franca Manca
The Solution
We're food-first, northern-based and independent. That means we can turn up quickly at sites across Leeds, Manchester and beyond, deliver work that meets national brand standards, and do it without the layers and overheads of a big London agency.
If you're a brand with sites outside London and you need content you can trust, we'd love to help. Whether it's an event, a new menu or a launch, we'll make sure the work speaks for itself - just like it did here. Need a crew in the north? Let's talk.
Franca Manca
Franca Manca
Performance Results
Franca Manca
Final thoughts
Franca Manca
Credits

Previous Project
Next Project
Franca Manca
Web Design
Franca Manca
Franca Manca
Franca Manca
Overview
There's no better compliment than a national brand asking to use your work. Franco Manca has built its name on sourdough pizza done properly, and it knows exactly what good looks like. For our images to catch the eye of the brand team in London - without a brief, a pitch or an introduction - says everything about the standard we hold ourselves to on every job, however big or small.
Some clients you chase. Others find you. Our work with Franco Manca started at their Leeds restaurant, where we were filming a networking event. We did what we always do - captured the food, the people and the buzz of the room as honestly and beautifully as we could. A few weeks later, the phone rang. It was Franco Manca's head of brand at their London HQ, who'd seen the images and wanted to use them in their advertising.
Franca Manca
The Challenge
When work moves from social into advertising, the details matter. We worked with Franco Manca to get everything in order, including securing talent releases from the people featured, so the brand could use the images with total confidence. It's the unglamorous side of production, but it's the part that makes a supplier easy to work with - and easy to come back to.
Real people, real moments The images that landed weren't staged product shots. They were real people enjoying real food in a real Franco Manca restaurant. That's the kind of content that connects, because it shows what the brand actually feels like on a busy night, not just what's on the plate.
Franca Manca
The Solution
We're food-first, northern-based and independent. That means we can turn up quickly at sites across Leeds, Manchester and beyond, deliver work that meets national brand standards, and do it without the layers and overheads of a big London agency.
If you're a brand with sites outside London and you need content you can trust, we'd love to help. Whether it's an event, a new menu or a launch, we'll make sure the work speaks for itself - just like it did here. Need a crew in the north? Let's talk.
Franca Manca
Franca Manca
Performance Results
Franca Manca
Final thoughts
Franca Manca

Previous Project
Next Project
Franca Manca
Web Design
Franca Manca
Franca Manca
Franca Manca
Overview
There's no better compliment than a national brand asking to use your work. Franco Manca has built its name on sourdough pizza done properly, and it knows exactly what good looks like. For our images to catch the eye of the brand team in London - without a brief, a pitch or an introduction - says everything about the standard we hold ourselves to on every job, however big or small.
Some clients you chase. Others find you. Our work with Franco Manca started at their Leeds restaurant, where we were filming a networking event. We did what we always do - captured the food, the people and the buzz of the room as honestly and beautifully as we could. A few weeks later, the phone rang. It was Franco Manca's head of brand at their London HQ, who'd seen the images and wanted to use them in their advertising.
Franca Manca
The Challenge
When work moves from social into advertising, the details matter. We worked with Franco Manca to get everything in order, including securing talent releases from the people featured, so the brand could use the images with total confidence. It's the unglamorous side of production, but it's the part that makes a supplier easy to work with - and easy to come back to.
Real people, real moments The images that landed weren't staged product shots. They were real people enjoying real food in a real Franco Manca restaurant. That's the kind of content that connects, because it shows what the brand actually feels like on a busy night, not just what's on the plate.
Franca Manca
The Solution
We're food-first, northern-based and independent. That means we can turn up quickly at sites across Leeds, Manchester and beyond, deliver work that meets national brand standards, and do it without the layers and overheads of a big London agency.
If you're a brand with sites outside London and you need content you can trust, we'd love to help. Whether it's an event, a new menu or a launch, we'll make sure the work speaks for itself - just like it did here. Need a crew in the north? Let's talk.
Franca Manca
Franca Manca
Performance Results
Franca Manca
Final thoughts
Franca Manca

We transform brands.
Your success is next.
If you’re ready for your content to look as
good as your work, let’s talk.
Email us hello@blackbutter.co.uk or…

We transform brands.
Your success is next.
If you’re ready for your content to look as
good as your work, let’s talk.
Email us hello@blackbutter.co.uk or…

We transform brands.
Your success is next.
If you’re ready for your content to look as
good as your work, let’s talk.
Email us hello@blackbutter.co.uk or…
